February 6th, 2007 at 7:52 am
2006年10月16日 , 24個國家一起核准通過了國際募款倫理守則 。
這個歷史性的時刻記錄了第一個管理全球募款活動的正式文件 , 以及四年來國際間對話的高峰 。該會議是第四屆國際高峰會 , 開始於2003年加拿大多倫多而結束於2006年荷蘭Noordwijkerhout 。該倫理守則的目的是為了促進全球募款社群的成長 。
募款人員在許多不同的領域、 國家、 環境從事募款活動 , 但是他們分享了一些基本的價值及實務經驗：是為了幫助他人 , 以及讓整個世界更美好 。也就是因為這些想法促使募款人員竭盡所能去感受和使用最適合的方法（best practices） 。
這份倫理守則的目的是為了促進全球募款社群在責任性、 透明性以及效率上的成長 。這份守則裡提出那些問題阻礙了募款人員專業的施行 。瞭解到在在許多國家已經有行為規範和施行準則 , 這份守則的目的是在一份全球通用的的募款守則聲明後聯合全球募款社群 。認可這份守則的個人和組織不必然放棄其既有的規範或準則, 但顯示出他們對讓全球瞭解這些基本準則的興趣 。
這份守則能適用於不同的文化背景 , 所以能夠做為剛開始募款活動的地區或組織的指導守則 。這份守則同時也提供清楚的替代方案以適用各地不同的風俗民情 。該守則的支持者也提出共同的目的去確保公眾對非營利部門的信任 , 同時阻止個人的獲利以捐贈者和利害關係人為代價 。
該守則已整合為五個章節 。將要（will） 以及必須（must）指的是強制的要求, 而應該（should）指的是所有贊成該守則的組織認定最好的措施 。該守則認為募款人員的作為受限於許多不同的司法管轄 , 而且他們必須遵守該地的司法 。然而 , 希望支持募款倫理守則的募款人員應該遵行該活動最嚴苛的律法解釋（以及其會員協會的道德規範） , 不論該活動是在那個司法管轄範疇 。
五個通用的準則（The Five Universal Principles）
二、 與利害關係人(stakeholders) 的關係
三、 負責通訊、 行銷以及公眾資訊 。
四、 管理報告、 財務、 以及募款成本 。
五、 支付款項及報酬 。
六、 符合國家的法律 。
如需更多募款倫理的資訊 , 請參考以下專業募款協會網站:
INTERNATIONAL STATEMENT OF ETHICAL PRINCIPLES IN FUNDRAISING
On 16 October 2006, twenty-four countries approved the International Statement of Ethical Principles in Fundraising
This historic moment marks the occasion of the first formal document governing fundraising activity worldwide, and the culmination of four years of international dialogue. The meeting was the fourth International Summit, commencing in Toronto in 2003 and concluding in Noordwijkerhout in the Netherlands in 2006. It is the purpose of this Statement of Ethical Principles to foster the growth of a worldwide fundraising community.
Fundraisers work in many varied fields, countries and circumstances, but they share several fundamental values and practices: they work to make the difference, help others and save what is valuable, in fact to make the world a better place. It is for these reasons that fundraisers strive to identify and employ best practices.
It is the purpose of this Statement of Ethical Principles to foster the growth of a worldwide fundraising community dedicated to accountability, transparency and effectiveness. In this Statement we want to set forth what unites us in the way we practice our profession. Recognizing that in many countries there already exist codes of conduct and standards of practice, the intent of this statement is to unify the global fundraising community behind a single universal declaration of fundamental principles. Organizations and individuals who endorse this Statement are not necessarily abandoning existing codes or standards, but are announcing their interest in a global understanding of these fundamental principles.
Applied in different cultural settings, this Statement can provide guidance for initiating best practices in newly developing markets. It also provides a clear alternative to local customs which may not represent best practices. Adherence to this Statement should also advance the common purpose of assuring public trust in the non-profit sector while discouraging personal gain at the expense of donors and stakeholders.
A form of words has been incorporated within the statement in paragraph 5 where use of the words will and must indicate what is a mandatory requirement and should what is regarded as best practice by all organizations endorsing the statement. The statement recognizes that fundraisers operate subject to many different jurisdictions and that they must observe the law of the jurisdiction in which they work. However, it is expected that fundraisers adhering to the principles of the statement should adhere to the most rigorous interpretation of the law (and of the Code of Ethics of their own Membership Association) applicable to an activity, whichever jurisdiction that activity derives from.
The Five Universal Principles
Five important principles for acting as a fundraiser:
Honesty : Fundraisers shall at all times act honestly and truthfully so that the public trust is protected and donors and beneficiaries are not misled.
Respect : Fundraisers shall at all times act with respect for the dignity of their profession and their organization and with respect for the dignity of donors and beneficiaries.
Integrity : Fundraisers will act openly and with regard to their responsibility for public trust. They shall disclose all actual or potential conflicts of interest and avoid any appearance of personal or professional misconduct.
Empathy : Fundraisers will work in a way that promotes their purpose and encourage others to use the same professional standards and engagement. They shall value individual privacy, freedom of choice, and diversity in all forms.
Transparency : Fundraisers stimulate clear reports about the work they do, the way donations are managed and disbursed, and costs and expenses, in an accurate and comprehensible manner.
Standards of Practice
These standards are presented with the recognition that fundraisers operate subject to many different jurisdictions and that they must observe the law of the jurisdiction in which they work. However, it is expected that fundraisers adhering to these standards of practice will, first and foremost, adhere to the most rigorous interpretation of the law, and of the Code of Ethics of their own membership association, applicable to an activity, whichever jurisdiction that activity derives from.
1. Fundraisers responsibility regarding donations.
2. Relationship with stakeholders.
3. Responsibility for communications, marketing and public information.
4. Management reporting, finance and fundraising costs.
5. Payments and compensation.
6. Compliance with national laws.
If you would like to know more about this Statement, please contact Andrew Watt, Vice President, International Development, Association of Fundraising Professionals, firstname.lastname@example.org